
15+
Years of
Design Experiences

250+
Unique Design
Projects Delivered

10+
Industries Served Globally
Trusted By Leading Brands Across Industries


























































AR Design for
Brands and Spaces









Explore Our AR Work

Design WAH! 2025: Explore IP-Driven Design in Augmented Reality
Explore HOVARLAY’s AR work with Design WAH! and its design showcase.

Happy Harvest x HOVARLAY: AR-Powered Shopping Adventures
See the AR treasure-hunt experience developed for Happy Harvest’s 10.10 Shoptober campaign in Indonesia.

Ho Nuts:
Heritage Brand Meets Digital Transformation
Explore the Ho Nuts AR packaging example and its digital content.

Create an AR Experience
Around Your Brand
AR Interaction Design
Give people a story to uncover, a character to meet or a playful task to explore. We design the interaction around the setting and connect it to the wider experience.

AR across Physical Touchpoints
Connect the digital story with packaging, printed displays, booth graphics or wall artwork. We can manage design and production with specialist vendors as part of the project.

AR Illustration and Content
Bring your story into focus with illustrations and digital content created for your AR experience.

AR Campaign Design
Let AR become one chapter in a bigger campaign, connected to your website, physical activation, participation journey and reporting.

Character Creative
Bring your brand character into the experience with artwork and interactions developed around its personality.

What Could Your Brand Reveal through AR?
Share your story, your audience and where the experience will live. We’ll explore the creative possibilities with you.
Frequently Asked Questions
Who can commission an AR project?
Brands, agencies and event teams can discuss a project with us. We assess the audience, content and operating requirements before recommending a format.
Whether you’re a craft producer wanting to tell your origin story, a premium brand needing sophisticated packaging, or a wellness startup seeking deeper engagement, we adapt to your needs.
Can you manage the whole AR project?
Yes. We can develop the idea, create the AR content and manage production, equipment, installation and launch with the specialists your project needs.
What should I share about my idea?
Tell us who you want to reach, what you want to achieve and where people will discover the experience. Share any existing artwork and practical requirements too.
Which technology will the experience use?
This service focuses on web-based AR. For wider projects, we combine custom development, our own products and specialist technologies around your brief.
Can you connect existing systems?
We can assess the required systems, permissions and data flow. Integration availability and development work are confirmed in the scope.
How are hosting and maintenance handled?
The proposal specifies the software licence, hosting, maintenance and support arrangements for the agreed duration.
What reporting can be included?
We define the interactions to record and the reporting available for the chosen setup. Further business-outcome measurement may require additional data and integration.
How do the platform and managed service fit together?
Build your own AR experience with the self-service platform, or work with our team on the creative, custom development and launch.
How do I get started?
Getting started with HOVARLAY is simple. Click the button below or send us an email to start a conversation about your brand, your goals, and what you want to achieve, whether it’s boosting engagement, telling a compelling story, showcasing sustainability, or collecting actionable insights. Once we understand your vision, we’ll guide you through creative direction, scope definition, and next steps.




